Plans & Pricing
One Stop.
One Flat Fee.
Pick how much you want us to do. Every plan is month to month.
Membership
The strategy, the creative and the meetings. Your team runs the ads.
- Your Plan Of Attract
- Fresh creative every month, every channel
- Your Same Is Lame® positioning
- Website and landing pages, if you want them
- Quarterly Mastermind Meetings
- Leadership and culture help
Everything
Everything you need to get started. All of Membership, and we run it for you.
- Everything in Membership
- Your Google and Meta ads, run with our Expanded Market Formula: more leads for the same spend, competition-proof prospects and increased grosses (our clients average $4,000 gross per copy)
- Up to $10,000 a month of your media placed, any channel
- Landing pages that schedule appointments for you
- Reports that tie your ads to sold cars
Everything + SEO
All of Everything, and we get your store found on Google.
- Everything in the Everything plan
- Search engine optimization for your website
- Show up when buyers search for what you sell
Side By Side
| What you get | Membership $2,400 | Everything $4,000 | + SEO $6,000 |
|---|---|---|---|
| Your Plan Of Attract (strategy built for your store) | ✓ | ✓ | ✓ |
| Fresh creative every month, every channel | ✓ | ✓ | ✓ |
| Your own Same Is Lame® positioning | ✓ | ✓ | ✓ |
| Website and landing pages, if you want them | ✓ | ✓ | ✓ |
| Quarterly Mastermind Meetings in Orlando | ✓ | ✓ | ✓ |
| Leadership and culture help | ✓ | ✓ | ✓ |
| Google and Meta ads run for you, with the Expanded Market Formula | – | ✓ | ✓ |
| Up to $10,000 a month of your media placed, any channel | – | ✓ | ✓ |
| Landing pages that schedule appointments for you | – | ✓ | ✓ |
| Reports that tie your ads to sold cars | – | ✓ | ✓ |
| Search engine optimization | – | – | ✓ |
Every plan: one dealer per market, no long-term contract.
Questions We Get
Is my ad spend included in the fee?
No. Your ad spend goes to Google, Meta, the station or the paper, same as it does now. On the Everything plan, placing and managing up to $10,000 a month of it is included in your fee.
Why would I pay $4,000 a month?
Add up what you pay now: an agency for your ads, someone for your website, someone for creative, someone for landing pages, a 20 Group. Then try hiring a marketing director for $4,000 a month. You can't. Here you get a whole team and one person to call.
Do I have to use your website?
No. Use ours or keep yours. It's a buffet. Just because it's on the table doesn't mean you have to eat it.
What if I already have someone running my ads?
Then Membership may be the fit. You get the strategy, the creative and the meetings, and your people run the ads.
Am I locked into a contract?
No. We've never used long-term contracts. If we don't deliver, you're free to cancel.
How do I know if my market is open?
We only work with one dealer per market. Ask us and we'll check. If it's open, it's yours.
Start With What You're Spending Now
Get a free Marketing Waste Report. We'll show you what your advertising is selling, where the waste is, and whether your market is still open.
Or call us: 407-917-4111